THE CLIENT
A Fortune 500 technology corporation known for innovative software and cloud computing services, video games, computer and gaming hardware, search, and other online services.
THE BACKGROUND
The organization needed to enhance its developer-focused web presence in the identity management and security space. Their web presence served as a critical resource for developers, offering tools, documentation, and guidance on implementing secure identity solutions across various applications.
THE CHALLENGE
The organization was looking to create a cohesive and more engaging web experience for their developer audience. The existing webpages featured branding that didn't align with the product category, and developers had difficulty finding information they cared about. This caused obstacles to the client's effective communication of their product offerings and solutions, and a desire to look for a solution that would resolve the inconsistent branding that did not resonate with the security-focused audience, and the limited engagement from the developer community due to a lack of relevant and targeted content.
THE SOLUTION
The client leveraged Dura Digital’s Human-Centered Design and Engineering Studios to build a more customer focused web presence, based on the right tech platform. To better serve the developer audience and align with the security-focused product category, the Dura Digital team revamped existing web pages and created new ones leveraging.
This was accomplished by:
- Facilitating collaborative sessions: Workshops were conducted to gather requirements, define the vision, and align stakeholders on project goals.
- Implementing a unified design: A consistent design was applied across all webpages to ensure alignment with the security-focused branding, and overall visual identity.
Seamless development and deployment: Leveraging ASP.NET MVC, C#, Akamai, Azure Hosting & Monitoring, Redis, Git, Dura Digital’s development team executed on the client’s infrastructure, with thorough code reviews, staging, and deployment processes to ensure seamless integration with the existing web properties and high-quality delivery, creating an enhanced user experience by optimizing load times through bundling, minification, and cache strategies.
THE RESULTS
The revamped and newly created webpages aligned with the security-focused product category and enhanced user experience, accessibility, and engagement.
- Enhanced accessibility compliance: The redesigned and new pages met strict accessibility standards, ensuring they were accessible to all users, including those with disabilities. This expanded the platform’s reach and aligned with inclusivity goals.
- Improved developer engagement: The new and revamped pages led to increased engagement, with developers spending more time on the site and accessing a broader range of resources.
- Effective educational tool: The pages were used as key educational tools during a major in-person developer event, providing vital resources and guidance on secure identity solutions.
- Streamlined content management: The improved content organization allowed the client to manage and update the pages more efficiently, reducing the time required for maintenance and updates.
Services provided:
• Web development
• Technical support